Simple Ways to Increase Local Visibility

Simple Ways to Increase Local Visibility

Nobody looks forward to spending excessive time, money, and energy on online visibility, least of all me. There has to be a simple, introductory way to reach customers—and there IS! It’s not a huge secret that the way to reach people on the local level has changed....
Marketing Analytics for Your Website

Marketing Analytics for Your Website

This is the first of a 4-part series on how to use introductory marketing analytics, specifically through Google Analytics (FREE!!!!!). While there are numerous benefits of measuring inbound marketing, try and focus on what’s working and what’s not, and how to...